In the topic
two it is more about The
Business Vision and Mission.
When
we talk about vision and mission, did you have
think about it before? The common think that we always asked since
childhood is “what do we want to became”, right? And I think, even since childhood
there have been many career that we want to be. But, did we have decided what
is better for ourselves? Just take a minutes, think.
Ok, back to the topics.. For your little information, the vision
came with the short statement, preferably one sentence, and as many managers as
possible should have input into developing the statement. To more clearly, it
is a view of an organizationís future direction and busines course, a guiding
for what the organization is trying to do and to become.
Meanwhile,
mission statement is about a declaration of an organization’s “reason for
being” and it will answers the pivotal
question “what is our business?”. A mission statement broadly outlines the
organizationís future direction and serves as aquiding concept for what the
organization is to do and to become. Overriding premise in line with the values
or expectations of stakeholders. It is essential for effectively establishing
objectives and formulating strategies.
For
an organization, it is incomplete if they do not have any vision and mission.
So, let we see the importance of vision and mission statements:
1. To ensure unanimity of purpose within the
organization
2. To provide a basis, or standard, for
allocating organizational resources
3. To establish a general tone or organizational
climate
4. To serve as a focal point for individuals to
identify with the organization’s purpose and direction
5. To facilitate the translation of objectives
into a work structure
6. To specify organizational purposes
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